Privacy Policy

Digital International School (“DIS”, “we”, “us”, “our”) is committed to protecting the personal data of our students, parents, and prospective enquirers. This Privacy Policy explains what data we collect, how we use it, and your rights under applicable law — including UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection (“PDPL”).

1. Who We Are

Digital International School is a fully virtual British curriculum school delivering Cambridge IGCSE and A-Level education to families across the UAE and GCC. Our primary contact for data enquiries is hello@dis.school.

2. Data We Collect

We collect personal data when you:

• Submit an enquiry or enrolment form on our website
• Contact us by email or WhatsApp
• Enrol as a student or register as a parent or guardian
• Browse our website (usage data collected via cookies)

The categories of data we collect include:

• Contact data: name, email address, phone number
• Student data: grade level, curriculum preference, subject choices
• Usage data: pages visited, time on site, browser type (anonymised)
• Communication data: messages sent to us via forms or email

3. How We Use Your Data

We use your personal data to:

• Respond to your enquiry and provide information about our programmes
• Process enrolment and manage your account on our learning platform
• Send you updates about your child’s progress and upcoming lessons
• Improve our website and services through aggregated analytics
• Comply with legal obligations under UAE law

We do not sell your personal data to third parties. We do not use your data for automated decision-making that produces legal effects.

4. Legal Basis for Processing

Under the UAE PDPL, we process your data on the following bases:

• Consent: when you submit an enquiry form or opt in to communications
• Contract: when processing is necessary to deliver the educational services you have enrolled in
• Legitimate interests: for analytics and service improvement, where your interests do not override ours

5. Data Retention

Enquiry data is retained for up to 24 months from the date of submission. Student and enrolment data is retained for the duration of enrolment plus five years thereafter, in accordance with our legal obligations. You may request deletion at any time (see Section 8).

6. Cookies

Our website uses essential cookies to function correctly and, where you consent, analytics cookies to understand how visitors use the site. You may disable non-essential cookies via your browser settings at any time. Disabling essential cookies may affect site functionality.

7. Data Sharing

We may share your data with:

• Our learning platform: to deliver live lessons and manage student accounts
• Payment processors: solely to process subscription payments securely
• Email service providers: to send transactional and admissions communications

All third-party processors are contractually bound to handle your data in accordance with applicable privacy law.

8. Your Rights

Under the UAE PDPL, you have the right to:

• Access the personal data we hold about you
• Correct inaccurate data
• Request deletion of your data (subject to legal retention obligations)
• Withdraw consent at any time (without affecting prior processing)
• Object to processing based on legitimate interests

To exercise any of these rights, contact us at hello@dis.school. We will respond within 30 days.

9. Security

We take reasonable technical and organisational measures to protect your data against unauthorised access, loss, or disclosure. Our platform uses encrypted connections (HTTPS) for all data transmission.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be notified to enrolled families by email. The “Last updated” date at the top of this page reflects the most recent revision.

11. Contact

For any privacy-related questions or to exercise your rights, contact our team at hello@dis.school or visit our Contact page.